Old Dominion has released a mini-documentary in support of the music video for their single “Some People Do.” The documentary looks at the story of celebrity men’s groomer Jason Schneidman and shows members of Old Dominion working with him in Los Angeles.
Schneidman, who also works with Old Dominion, was previously homeless and overcame drug addiction. In his spare time, he helps out the homeless of Los Angeles, providing free haircuts as a means to connect with those who may be battling addiction issues, and funds scholarships to rehab centers. In February 2020, the band joined him on the ground to help out.
Jason Schneidman’s Men’s Groomer Foundation is inspired by more than just a calling but the ability to help people get off the street and back on their feet. The foundation is working with rehabs in California providing funding through the sales of Schneidman’s products.
“Some People Do” is Old Dominion’s newest single with currently over 26.2 million streams. The song is the latest track off Old Dominion’s self-titled third studio album, which was released in the fall of 2019.